5 Must-Have Marketing Tools for Commercial Real Estate Developers and Brokers
by MGB2B
Despite any potential setbacks, the future is still looking bright for commercial real estate. For developers and brokers who are mastering the latest technology, the future will likely look even brighter.
Of course, in this day and age, tech can cover many things – from mobile-friendly websites to sophisticated apps. Here are 5 basic tools that commercial brokers and developers can use to up their marketing game.
Continue ReadingThe Best Tool for HVAC Out of Home Advertising Is…
by MGB2B
Your trucks! I know you probably already have your company’s name, logo, and phone number on your trucks, but you can and should do more than smack 18″ x 24″ magnets on the doors. Your trucks act like moving billboards throughout the region, advertising and promoting your business. Just like creating a low-budget TV commercial, using inferior graphics on your trucks and vans portrays your business as sub-par. Investing in high-quality, large scale vehicle wraps will pay off over and over and will help you make use of this free advertising space to garner new business. Take a look below at a few companies that are getting vehicle wraps right, and in my eyes, why it’s working.
Continue ReadingThe Not-So-Secret Formula for Earning B2B Reviews
by MGB2B
Have you ever been on a business trip to an unfamiliar city and, when researching places to wine and dine your clients or colleagues, marveled at the sheer number of Yelp reviews some restaurants draw? It almost seems like magic, doesn’t it? I’m going to let you in on a little secret: it’s not magic. While there are plenty of review-writing fanatics out there (I once discovered a veritable novel on Yelp in which the diner recalled his entire day, pre-, during, and post-meal), many of those reviews, particularly the early posts, were likely sought by the restaurants themselves.
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